Giving Back - Vida Caña Rum

Making A Difference

For every bottle of Vida Caña sold, we donate $1 to local nonprofit organizations that support environmental education and wildlife rehabilitation. So each sip of Vida Caña you take, it contributes back to conservation, restoration, and protection.

Total $1 Per Bottle Donations Since 2019 = $36,702

Current Non-Profit Organizations

North Padre Island, TX

Dedicated to the rescue rehabilitation and release of coastal and aquatic wildlife, formed due to a recognized need for additional wildlife support in South Texas.

Port Aransas, TX

Dedicated to the rescue and rehabilitation of sick and injured birds, sea turtles, terrestrial turtles, and tortoises found along the South Texas coast and to return them to their native habitat.

South Padre Island, TX

Dedicated to rehabilitating sick and injured sea turtles, educating the public, and conserving all marine turtle species in the southernmost tip of Texas- South Padre Island.

Juno Beach, FL

Dedicated to ocean conservation via sea turtle research, rehabilitation and educational programs, with a special focus on threatened and endangered sea turtles.

We actively support other organizations in our respective areas including: American Cancer Society, Coastal Conservation Association, Habitat for Humanity, Padre Island Business Association, Paws & Claws, Port Aransas Education Foundation, Reef Relief, Seashore Learning Center, and Texas A&M University – Corpus Christi Athletics.

Why Turtles

The drive behind our everyday mission and purpose comes from the very beginning. Our journey started on the beach and in the water, so naturally our for-purpose mission is to give back to the places, people, and wildlife that provide the greatest experiences life has to offer. The sea turtles pointed us to our signature turtle logo that is the true slogan of our brand: Spirit of Slow. It was clear that we needed to be part of the support for the wildlife that surrounds us.

More Ways to Get Involved

Sips For Sealife

Participating bars and restaurants also help drive donations to the organizations from Vida Caña featured drinks purchased by their customers.

BOTTLE REPURPOSING

Don’t throw away your Vida Caña bottles! Our glass bottles are currently being repurposed into various size glassware after emptied. If you would like to exchange your bottles, please contact us.

Oyster shell recycling

Many of our partner restaurants participate in an oyster recycling and restoration program on the Texas coast. If you are a restaurant owner interested in getting involved, reach out to us.